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Why Guest Blogging is Far From Being Dead

In today’s digital marketing environment, blogging has established its firm reputation as one of the potent factors that can amplify brand awareness. Regrettably, a lot of enterprise owners in North Carolina fail to see its importance as an online marketing facet. Needless to say, Raleigh SEO specialists will surely recommend you to take a look at blogging especially when creating a social media marketing campaign. In point of fact, blogging can be as powerful as a Facebook or Twitter campaign.

Is Guest Blogging Dead?

Contradictory to popular notion, guest blogging is far from being dead. In fact, it is still effective when done right. Google only penalized those guest blogging schemes that aimed to just earn links. These kinds of tactics do not actually employ guest bloggers to do the post. Instead, they are the ones who are doing the post. What’s worse is that, most of their content is just a rewritten or spun article. So clearly, they are only after the links and not the content value that should be given to the readers. Evidently, this kind of blogging is dead. The right and legitimate way, however, is still alive, kicking, and most importantly, search engine-friendly.

Guest Blogging’s Usefulness

Social media platforms, as well as SEO experts in Raleigh, North Carolina, have admitted that most of their thriving clients have reaped remarkable benefits from letting guest bloggers in, especially when their main bloggers have busy schedules. Nonetheless, guest blogging is not the absolute solution, and business website owners still need to actively post in order for their audience to not lose interest.

In such an instance where you have tons of available time, consider guest blogging for other reputable and authoritative websites. Guest blogging is a proven way to “soft market” your business, not to mention to drive even more traffic into your corporate website. To say the least, generating awesome content for guest blogging purposes is definitely a win-win situation for your company.

Guest Blogging’s Effectiveness

Unlike before, this process can now be executed with much ease with the help of content management and distribution applications like BufferApp. Using BufferApp, you cannot only post, but also schedule its posting in various social media outlets and websites. As a matter of fact, a business website can rake in up to 100,000 new users and followers within three quarters just by creating roughly 150 guest blogs for other websites! So, if you desire to have this same result, too, consult with the experts today who offer competitive SEO solutions in Raleigh, NC!

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